Lisa Crafford, head of enterprise consulting, and Morgan McGovern, director of expertise consulting at BNY Mellon | Pershing, have left the corporate to pursue different alternatives within the trade, in accordance with sources with information of the departures.
Crafford and McGovern didn’t reply to requests for remark earlier than publication. Pershing declined to remark.
Crafford first joined Pershing in 2015 as a vice chairman of relationship administration. In her function at Pershing, Crafford was chargeable for the enterprise consulting crew serving to the corporate’s RIA custody shoppers develop their companies. She has been a daily speaker at trade occasions, together with Wealth Administration EDGE, discussing greatest practices for attracting younger expertise, the pathways to management and mergers and acquisitions, amongst different subjects.
Previous to becoming a member of Pershing, she served as director of enterprise administration with FJY Monetary, an RIA within the Washington, D.C. metro space, the place she was chargeable for operations, compliance, expertise, human capital, finance, advertising and marketing and enterprise technique. She additionally based Cogent Enterprise Advisors, a examine group for chief operations officers, and she or he’s the coordinator for Bob Veres’ follow administration convention COO observe.
She was additionally instrumental in crafting a analysis partnership between Pershing and WMIQ, the analysis arm of WealthManagement.com. The partnership resulted within the report, Subsequent: The Wealth Administration Agency of the Future, a multifaceted look at wealth administration companies of the long run—how they’re rising, what they’re prioritizing and, in an end-of-year replace launched this week, what roles are being sought and the place expertise is being sourced.
Crafford holds an MBA from The Faculty of William and Mary and a bachelor’s of enterprise with a focus in administration and French from the College of Know-how, Sydney.
McGovern joined Pershing in 2020 as a vice chairman of expertise consulting. Previous to that, she labored as a company relations specialist on the CFP Board. McGovern additionally labored with Crafford at FJY as an affiliate advisor.
She has a bachelor of science in finance from Virginia Tech, and an MBA from Creighton College.
